One of the key strategies for receiving charitable donations is to keep it simple for donors. While many people have good intentions, few will be determined enough to wade through a complicated system for donating. Yet as the world moves online, so to do the non-profits. The more you can do to keep the process simple, the better your results will be in the long run. There are several easy ways to accept charity donations online.

Start with a simple website and a plan. It doesn’t take a sophisticated programmer to put together a site about your non-profit. For the low cost of a domain name and a hosting service, you can head over to and download the WordPress platform. Add a free theme – with hundreds to choose from online, you’re sure to find one that suits your needs – and start creating. Then with a simple electronic payment system, you’ll be accepting charity donations online in no time.

Utilize Facebook for donations. Many organizations set-up a Causes page on Facebook. With 500 million people on Facebook, it’s a great place to start.  You can accept contributions while building a community on the site. And by utilizing a WordPress platform, you can quickly connect your Facebook page with your site through the use of a plugin. They are easy to create, and easy to drop in just about anywhere.

Let people know you exist online. While you probably have your standard contributors that mail in checks or give in a more traditional way, pass along your online sources to them as well. Being online adds ease to everything you do. And if people can visit your site for more information, and quickly provide a website address to friends and acquaintances, you’ll quickly find more and more traffic to your site. More traffic equates to more donations over time, and it’s a great way to keep people up to date on your cause.

Grow and change. Things change quickly in the online world. The important thing is to take one step at a time, and continuously build. Keep in touch with your merchant company, and learn about new technology that could help you increase your potential. And know that things will continue to change in the online world. People will continue to update their technology, move to mobile devices, and demand more from social media sites. If you are at the forefront of using technology, your charitable organization will only thrive in the future.

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